[Funding alert] The Indus Valley raises $1.1M from Rukam Capital, DSG Consumer Partners, The Chennai Angels

Chennai-based D2C kitchenware startup, The Indus Valley on Monday reported that it has raised $1.1 million from Rukam Capital, DSG Consumer Partners (DSGCP), and The Chennai Angels. The round likewise saw cooperation from Lead Angels Network and Calega Family Office Investor Group. 


As indicated by the authority articulation, the startup plans to use the injected money to extend its item portfolio, reinforce its group and topographical reach the nation over. 


Remarking on the speculation, Archana Jahagirdar, Managing Partner, Rukam Capital, said, 


"In a nation where individuals are moving towards better, practical ways of life, we accept that The Indus Valley helps this development with its one of a kind contributions. This industry can possibly be investigated, and Indus Valley is visioned towards tackling individuals' concern explanation to have substance free cookware. Its D2C digitized model of business makes wellbeing centered kitchenware available. We at Rukam Capital accept that such new businesses and adventures can assist individuals with getting more mindful with regards to their wellbeing and health, and in the coming days, we can anticipate a huge uptick popular for poison free cookware." 


Talking about the capital imbuement, Jagadeesh Kumar, Co-organizer and CEO, The Indus Valley, said, 


"We invite Rukam Capital and DSG Consumer Partners on board to go along with us in our excursion to flourish and convey wellbeing first hardware to kitchens the country over. We upset the portion by being the principal mover in the business, and since the time then, at that point, it has been a high-development specialty in the general cookware industry. We understood that clients have become more wellbeing cognizant than any other time and are searching for non-synthetic items to guarantee their security. Remembering these developing requests, our items are painstakingly designed to give the most solid cookware with next to no utilization of synthetics." 


Established in 2016 by Jagadeesh Kumar and Madhumitha Udaykumar, The Indus Valley offers normal, poison free kitchenware, giving options in contrast to synthetically covered items. It professes to have accomplished an annualized run pace of Rs 210 million in a capital-productive way. 


All items are delivered distinctly with normal materials like cast iron, iron, copper, mud and wood to keep away from the utilization of any synthetic compounds, covering or unsafe added substances. 


Deepak Shahdadpuri, Managing Director of DSGCP, added, "We are seeing a shift from esteem driven usefulness centered kitchenware items towards better and better-for-you items. Non-stick materials like Teflon, which are unavoidable, can present wellbeing hazards when overheated. Broad utilization of plastic can likewise cause issues when presented to outrageous hotness. We have been following this pattern around the world and have seen a change to cookware produced using cast iron, artistic, copper, wood and glass, among others. Jagadeesh and Madhumitha have fostered an arrangement of regular cookware items and are centered around building The Indus Valley as the main Indian brand in the classification. This incorporates instructing the Indian customer on the advantages of normal cookware, use and support." 


Since its initiation, the organization professes to have served multiple lakh arranges and has a solid advanced retail presence on commercial centers like Amazon and Flipkart, other than retailing on its own site. With a current arrangement of in excess of 230 SKUs in its contributions, The Indus Valley is persistently growing its item range fully intent on expanding to 1,000 SKUs in the following two years.


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